What is the art of persuasion, really? Join Andrew and Julie as they hone in on this topic by unpacking the six elements of persuasion, and learn how IEW's Structure and Style method encompasses those elements.

REFERENCED MATERIALS:

• "But, but, but...What about Grammar?" Audio talk by Andrew Pudewa
• "Principles of Persuasion" by Dr. Robert Cialdini
• Thinking
  • Podcast Series: Part 1 | Part 2
• The Four Deadly Errors of Teaching Writing
  • Article
  • Audio talk 
  • Podcast Series: Part 1  | Part 2 | Part 3 | Part 4
• Humor in Teaching
  • Podcast Series: Part 1 | Part 2

Remember to send your questions to Podcast@IEW.com, and perhaps yours will be answered the next time we Ask Andrew Anything (AAA).

If you have any questions about IEW or our products, do not hesitate to contact our Customer Service Team at 800.856.5815 or Info@IEW.com